Information
Last Updated: 9.26.18
Contact: [email protected]
V Digital Services is an agency, meaning they have many clients that they want us to create content for. You will be writing content for a client called Pacific Science Center.
Target Audience:
The audience is visitors and guests visiting the science center. The core group of visitors are parents and caretakers who seek something entertaining and educational to do with their children. Communication with this group should emphasize the fun activities available and the guests’ educational benefit.
*Title: This client would like you to use the titles exactly as they are found in the sheet.
Tone/Voice:
Make a point to connect with all groups regardless of anyone’s knowledge level, age or background. When using words that are scientific explain their meaning, and drive the conversation forward with energetic and inquisitive dialog. Language should be welcoming, positive, informative and conversational. All communication with guests should leave them feeling smart, capable and excited about their natural curiosity.
- Do NOT use the word “museum” when describing this client.
Keywords:
- Use each keyword at least once in the content.
Format:
These are blogs or web pages. If they are specialized, make sure you take the time to give specifics, link back to credible information etc. Make sure to look at the Special Instructions column for guidance and you can use the Blog topic given as your title. Make sure to list AND link the sources you use to write your content at the bottom of the page.
Create your content in the following format:
keywords
Title
Content
Sources
- Save each content piece as the name of the client in the client line followed by the title. For example, “Pacific Science Center – Fun Places To See With the Kids.docx”
- Send your entire block to submit@bkacontent with “V Digital Services – Client Name” in the subject line.
- Example: V Digital Services – Pacific Science Center
Quickly peruse the URL of the client listed in the main header and check out their blog to get examples of how their blogs look.