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Last Updated: 9.23.2019
Contact: [email protected]

LA SEO is a boutique agency that provides services for a number of different clients. Iowa 80 is one of their clients. Please refer to the URL for the client you are writing before you begin the assignment.

You are writing category descriptions. This customer-facing marketing copy is intended to sell the products within the category.

Please refer to the client URL listed in column C to get a feel for potential customers.

Tone/Voice:

  • Please refer to the company as Iowa 80, not iowa80.com.
  • Use first or second person narrative, rather than third.
  • Download and refer to the Brand Voice Guidelines in Column F.
    • If there are not any Brand Voice Guidelines, refer to the company website to get a feel for the tone and voice.
  • Descriptions should be written in a natural, conversational tone that describes the products and product benefits in each category.
  • Whenever possible, avoid using the word “will” and writing in future tense. The copy is stronger when you instruct the reader to do something now. For example:
    •  Good: As you hit the party, you will be the center of attention with a seven-point, fabric-covered foam crown that reaches for the stars.
    • Better: Hit the party in your seven-point, fabric-covered foam crown that reaches for the stars and be the center of attention.

Keywords:

  • Use each keyword once. Bold the keyword so the client can easily see it.
  • Spread keywords out in content, not all in same paragraph.
    • Ideal keyword placement is one in opening paragraph, one in body, one in conclusion.
  • If applicable, include hyperlinks to appropriate phrases using the anchor text and corresponding URL in the special instruction column.

Format:

  • Use H3 in Microsoft word for all headers.
  • Intro paragraph: Give an overview of the category. (approximately 3-4 sentences)
  • Additional headers and supporting paragraphs.
  • Normal paragraph spacing.
  •  
  • Save as a Word document.

    • Use the category name listed in column D of the spreadsheet as the filename.
    • Put Iowa 80 in the subject line of the email and send to [email protected]

Spinner Steering Wheels

It can almost go without saying that driving a semi truck day in and day out can wreak havoc on your wrist joints and arm muscles. Join the ranks of other truck drivers on the road who have discovered the ease which a steering wheel spinner knob for trucks can bring. Sometimes known as a Brodie or Brody knob, a wheel spinner can help make your driving less painful and more enjoyable of a job.

Easy Installation

At Iowa 80, we have searched high and low for the best steering wheel spinners for semi trucks. Check out our inventory of useful spinners that are all simple to install. Mount your new spinner on the exterior of your steering wheel and enjoy the ease with which you can make turns. With such a painless installation process, you will wonder why you did not put one in your rig earlier.

Unique Style

We at Iowa 80 know that truckers love to show off their good-looking vehicles, so make sure to coordinate your semi truck steering wheel spinner knob to the rest of your truck. We carry a wide selection of styles, from wood-grain effect to chrome skull toppers. With classic aluminum to match your fenders to the quirk of an 8 ball to show your fun personality, you can find the steering wheel spinner you need in our collection.  

 

Cab Light LED Marker Lights

High-quality safety lights are a must for any commercial truck driver. If you’re in the market for the perfect semi truck cab marker lights for your truck, Iowa 80 has what you need. Check out our wide variety of LED marker lights for a high-quality solution to your safety light requirements.

Various Styles

Iowa 80 offers a wide variety of cab light styles and brands to suit your needs. Whether you have fittings for Grakon 5000 cab lights or you’re searching for Kenworth or Freightliner cab marker lights instead, you can easily find what you need by looking through Iowa 80’s collection of cab lights in a variety of styles and colors.

High Quality

High standards of quality in your cab light products make Iowa 80 lights an easy choice to make. The variety of cab lights we offer are all engineered to endure and to work properly to keep your truck looking and working great.

Ready to Ride

If you’re ready to upgrade the look of your cab, or you’re just looking for replacement lights that are meant to last, Iowa 80 has got your back. Look through our wide range of Grakon 1000 cab lights and reflectors or Spyder LEDs with die cast housings to find what you need to keep your truck ready to ride in great condition.

Incandescent Lights

With the wide variety of incandescent lights offered by Iowa 80, there is a light for most any application you can dream of. Whether it is for functional lighting or added style, we have a light for you. Give your truck a more visible profile with our semi truck incandescent lights in a variety of styles and colors.

Add Some Color

Add a pop of color with an assortment of watermelon lights with their bright LEDs. Their vibrant, attention-getting colors are a great way to light up your rig in style. Or grab some of our vintage cab lights for a clean and classic look.

Update Your Bling

Replace your old truck lights with a little light-up bling you can be proud of. Chrome finish fittings add a glint of shine. If you really want to see and be seen, choose teardrop cab lights for high profile visibility.

Quality on any Budget

At Iowa 80, our incandescent lighting comes in a wide assortment of styles and prices, but all are quality-made and offer reliable performance for your rig. Your cab is the business end of your truck, so customize yours to suit your taste and needs. Both our clear or colored lights help keep you more visible day or night, so consider adding a few to your truck today!