Information
Last Updated: 3.8.2018
Contact: [email protected]
We are writing product descriptions for ARES tool in order to help build their website. From their website:
Welcome to ARES! We strive to bring innovative and unique products to market. With an emphasis on quality and reliability, our products are built to meet and exceed the rigorous American and European standards that set the bar for worldwide quality, including DIN, ASME, ANSI and more.
Without the constrictions of price points and retail space, ARES can bring a wide variety of quality tools that any Professional, Mechanic or Weekend Warrior would be proud to own. Our quality control and testing allow us to create the most effective, premium quality tools with the durability to hold their own for generations to come.
Target Audience:
Anyone looking for high-quality tools.
Tone/Voice:
- Peruse the client website to get a feel for tone and voice.
- If there is no website to refer to, use a natural, conversational tone.
Keywords:
- The product names are listed in the “Article Topic” column and should be used in the copy at least once (ideally in the first sentence or two).
- Each keyword only needs to be inserted one time, and then can be used naturally throughout.
Format:
- URL you are rewriting at the top of page (if applicable)
- Keywords
- Title of Product
- Small intro paragraph about product
- Bullet list with product features/benefits (including any pertinent info like dimensions, colors, specific benefits, etc.)
Word Count: From the client:
” This is more of a MAX character count. Please refer to Brand Identity pdf file for voice and brand.”
Client Styleguide: https://styleguide.bkacontent.com/ares-tool-brand-deck-v1-copy/
- Save the article as the product name.
- Please put company name (listed in header) inthe email subject line.
5″ STRAIGHT JAW INTERNAL SNAP RING PLIERS
Part # : 71206
ITEM SPECIFICATIONS: These 5″ Internal Snap Ring Pliers feature straight jaws with 1.3mm bearing steel spikes for heavy duty applications. The pliers have a 12-25mm capacity and feature an ergonomic wide PVC dipped handle for better overall control.
QUALITY: The bearing steel spikes feature a specialized non-slip angle to ensure that the snap ring sticks firmly to the spikes during compression and expansion.
WHY YOU NEED THEM: Our 5″ Internal Snap Ring Pliers are built to last. The bearing steel angled spikes are perfect for those heavy duty applications that require only the highest quality equipment to get the job done. The head of the tool features a corrosion and rust resistant coating to ensure a lifetime of use in tough conditions. The comfortable PVC dipped wide angle handles will help to prevent hand fatigue during prolonged use.
RELIABLE | EFFECTIVE | EFFICIENT: Users trust ARES to be Quality Tools. You are backed by our Performance Assurance. If you have any issues with your ARES Snap Ring Pliers, simply contact customer service for troubleshooting help, parts, replacement, or refund.
Part # : 70327
DESIGN CONSIDERATIONS: This tool can be used with a 3/8” hex socket.
COMPATIBILITY: Works with M12 x 1.25mm Spark Plug Threads.
GET THE JOB DONE: Our rethread tool makes re-tapping threads for oxygen sensor installs a breeze. Stop struggling with other rethread tools that can’t get the job done. Kiss those cross threaded holes goodbye! Make sure to use Anti-Seize while using this product.
RELIABLE | EFFECTIVE | EFFICIENT: Users trust ARES Brand to be Quality Tools. You are backed by our Performance Assurance. If you have any issues with your ARES rethread tool, simply contact customer service for troubleshooting help, parts, replacement, or refund.