Kamo Web Pages

by | Mar 21, 2017 | Uncategorized | 0 comments

Information

Last Updated: 3.21.17
Contact: [email protected]

KAMO is a new startup based in Taipei, Taiwan. They design and manufacture infant products.

“There are 4 founders on the team and we met through working at the same company. Our personalities couldn’t be more different, but we shared one thing in common, we wanted to change the world for the better. We started meeting at Starbucks once a week to discuss what we could do, and it always came back to “Family”. We wanted to bring happiness to all families in the world, and that’s how we base all our future product concepts on, will it bring happiness to a family? and will it make this world a better place?”
Our core values are:
Have Fun at work
Inspire moments of Happiness
Create Innovative products
Think Creatively
Strive for Greatness
Be Bold and Open-minded

  • Landing pages are usually the first interaction a company has with its customers. The content should contain specific information that positions the company as experts in the industry. Consumers can see right through fluffy content with no substance and will likely judge a company based on its copy.  Take the time to research the company and its services before starting to write so we can represent those companies effectively.

Landing Page Training Link: http://training.bkacontent.com/?page_id=246

Target Audience:
New parents, pregnant couples.

 

Tone/Voice:

Passionate, fun, and inspirational

Keywords:

  • Use each keyword at least once, but no more than 2-3 times.

Format:

  • Write in first person, as if you were the company.
  • If there are URLs listed or a company profile, please reference them to get information or go research other competitors with similar services to get info. (example website)
  • Break up the content with bullet points and headers in order for it to flow better and make sense.
  • Always end the page with a “Call to Action”  that instructs the reader to contact the company and summarizes the information.  The call to action  should always include the phone number (if there is one listed on the URL) or send the client to an online form (usually this is designated in the “Company Profile” page). DO NOT send the reader to the home page.
Here is a sample format for the pages. The number of H2 headers depend on the length of the page. A shorter landing page may only require two H2s and a longer page more.
  1. Page Name
  2. H1
  3. Text
  4. H2
  5. Text and bullet list
  6.  H2
  7. Text
  8. H2
  9. Call to Action
  • Save the pages as the company name found in the Green Bar on the spreadsheet followed by the Page Name.   i.e.“Kamo –   About Us”